Google UK - Online Safety EMEA Offsite
Client: Google UK Ltd
Event Name: Online Safety EMEA Offsite
Dates: March 2019
Project Manager: Elena Clowes
We were engaged to create a unique offsite dinner and conference experience for 50 Googlers from across Europe offices focusing on online safety.
Allow attendees to get to know each other better.
Create a team spirit among a disparate group of people.
Inspire attendees and give them the sense that they are working together towards something worthwhile.
To give the guests as British an experience as possible, while remaining true to the Google brand feel
For a dining experience with a twist, guests arrived at a central London location and were split into teams. Each team was given a chef and a box of ingredients that they had to design into a selection of British dishes.
After the invention and cooking activity was complete, guests had to taste and mark all food, with the winners announced over after dinner drinks.
For the conference session the next day, we used a central London members club that provided a fresh and unusual backdrop for the meeting.
We streamed the session live, with presenters speaking to and interacting with the audience from regions across Europe.
Sourcing and engaging an esteemed speaker to deliver the keynote in the field of online safety and security.
Attendees over the two days commented that the dinner activity had been unlike anything they had experienced during the same event in previous years.
All guests immersed themselves into the competitive and networking elements of the dinner allowing them to build deeper relationships.
Through catering and location touchpoints, the event had a British theme running through it the entire time that ensured that guests were reminded of their host destination.